Great mobile UX or any UX for that matter is one that makes people lazy. They refuse to think, to learn, to adjust.
As the current mobile trends go, we are moving farther away from page-based internet. Today the internet on mobile devices is moving towards app-based or even function-based internet. The users are intolerant of even small issues in their mobile devices. For this, a complete user-centric design philosophy is needed. Doing it all in a diagonally 5-inch screen is just not art nor science, it's pure wondrous magic which we intend to create at the palms of your hand.
We have been following that school of thought for as long as we can remember. This is how we churn out pleasurable mobile user experiences for our clients. After all, humans have never had placed this much value on their fingers, since the beginning of mankind.
