Usability answers the question, “Can the user accomplish their goal?"
JOYCE LEE, APPLE
Web UX has evolved along with web technologies in the past 10 years. New screens, new resolutions, new browsers, new devices, and new technologies all have changed the user experience over the web forever, and have created newer challenges for UX experts across the globe.
User Experience over the web is all about users' behaviour, their mindsets, objectives from the product, and so on and so forth. And all these are demonstrated through the look, feel, and usability of the website or the web app used over multiple devices and technologies. Web UX also needs to take into account the differed user behaviour over varying geographies.
This is what Appiness has been at the forefront of, since 2012. For 6 years, we have been at the forefront of a User Experience revolution over the web. The first notable change in web technologies was responsive window and jQueries, it moved to adaptive windows and js libraries. Then came the hard hitters, Angular.JS and MEAN stack for the web apps. MVCs and non-relational databases started dominating the web apps. And the web UX also had a steep curve in terms of usability and functionalities. And that is a challenge Appiness has always taken head-on, to churn out world-class web products with universally loved user experience and usability.