Blogs by us
A brief introduction about Interaction Design and its building blocks
The word Interaction by the dictionary means reciprocal action or influence, an occasion when two or more parties react to each other.
Cognitive Psychology Theories in UX : Understanding the Human Mind
Cognitive Psychologists have helped us understand how we perceive everything, memory, attention, emotion and what drives our behavior.
Be Imaginative, Be Artistic, and let's Engage with social media marketing strategies for 2021
As 2021 will headway, ample new trends will emerge out thick and fast, so businesses will have to adjust their social media marketing strategy accordingly to keep their content engaging.
Insight from an Appy Employee
This is Nikhil and I would like to share my exciting journey from being a rookie developer to leading the backend team at Appiness.
12 Best Tools To Monitor Your Brand's Online Reputation
Brand reputation monitoring tools should be an important part of your online marketing software or tools stack. Nothing ever goes away on the Internet. Every review, image, post, or movie will stay online forever, for every interested Internet user to see
Server-side Development with NodeJS
As you build your web application, you necessarily make a series of foundational decisions that will impact the entire architecture of your applications. One of these core decisions is where to implement rendering logic in your application. This is where
Javascript vs Typescript. The war of types
Typescript is a superset of javascript, right? Yes. It goes without saying that the learning curve of Typescript is a little steeper compared to that of Javascript. Once you sail through this curve then you can reap the benefits of Typescript but till the
How Cognitive Psychology can help in UX design
Being shown too much information can be hard to process in one go. Our minds have limited processing power and when it exceeds our limit, it leads to a high cognitive load. It is UX designers job to reduce the effort required to process information and ma
Reason(s) for the disconnect between the designer and a user
First point which is important in designing a product is understanding the product's Accessibility and Usability.
Why Your Business Needs SEO in 2021?
According to Sparktoro, 92.96% of global traffic comes from Google search, Google Images, and Google Maps. SEO is an important process of improving a website's online presence on search engines like Google, Bing, Yahoo, and more.
